
Clayton Hackett. Founder of Goober.
Big capability. A direct line to the person doing the work.
I bring 15 years of sales and marketing experience together with the AI tools I build and use every day. You bring the business. We work on what comes next.
Get to know the approachA direct working relationship
Tell me once. Let's get it moving.
When you call about your business, you should speak to someone who knows it and can follow a decision through.
One person to speak to. I stay involved in your strategy, build and reviews.
A clear next step. We agree what needs doing and when.
Practical pace. Straightforward requests can often be handled the same day. Larger projects get an agreed timeframe.

Practical experience
I've had my own money on the line, too.
Outside the agency, I grew my own ecommerce business to multiple seven figures in 14 months with a team of 13. I invested more than $1.2 million in Meta advertising for that business in one year.
That experience makes me look past the click. Which customers buy? What remains after costs? Can the team keep up? Will people come back? I bring those questions to your website, campaigns and systems.
Owner-reported business experience, supplied by Clayton. It is not a forecast for client projects.
How the work happens
A clear plan. A direct line. Work you can follow.
Each project has its own scope. These are the decisions we work through together.
- 01
Understand your business
We start with your customers, the work you want more of and what is getting in the way. A useful brief begins with the business problem.

- 02
Agree on the priorities
We decide what comes first, what is included and how we will judge the work. You know the scope and cost before we start.

- 03
Build and review
I bring the work back at agreed review points. We check the experience with the people who will actually use it.

- 04
Keep improving
For ongoing work, we review the available data and agree on the next useful changes. I remain your point of contact.

Human direction, capable tools
GooberCore helps me see more. I decide what to do.
AI helps with research, development and patterns in connected business data. I set the direction, check the output and stay responsible for the work. The tools and connections depend on what we agree for your project.
See how website work is builtGooberCore supports the work. Clayton stays accountable.
The Goober portal
A place to see the work and ask better questions.
GooberCore lives alongside Goober's website, marketing and brand tools. Where connected data is included in your project, the portal can bring useful signals into one view so we can decide what deserves attention next.
We agree which tools and data sources are available for your engagement. Explore how the workspace brings those tools together.
Explore the portalAsk your business a better question.
Your own AI companion, with the context to turn connected business data into useful answers.
What would you like to understand?
Your business. Your AI.In their words
The relationship matters.
Clayton and the team were great. Very responsive, good communicators and easy to deal with.... and the website looks terrific! Highly recommended.
Not only do I have an amazingly beautiful website, it functions perfectly and brings in business.
Not only was it extremely affordable, the prompt service and speed that it was up and running was unbelievable.
Clayton is not only professional but also a very friendly and helpful person which made the whole process so much easier.
Clayton helped me set up my website with SEO optimisation and Google Ads that are already gaining traction.
I found him to be responsive, quick, good value and always willing to answer any and all questions from me
Good to know
A few practical questions.
Will I work directly with Clayton?
Yes. You will speak with me about the business, priorities and work. I stay involved, so you know who to come back to.
Where are you based?
Goober is based on the Gold Coast in Queensland and works with businesses across Australia.
What if I do not know what I need yet?
Start with the goal or problem. We can work out whether the next step is a website, marketing work, a tool or a better follow-up process.
Let’s plan your next stage of growth.
Tell me where to reach you. I’ll get in touch to understand your goals and plan the next step.