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Clayton and GooberCore hold the GSC website screen towards the viewer. Clayton smirks with a peace sign behind the robot’s head as GooberCore glances at him.

Frontier website development. Built for the AI search era.

Your best salesperson should be your website.

Fast, custom websites built to be found and chosen. GooberCore connects real user behaviour and campaign data, helping us adapt, improve and evolve your website as your business grows.

See the client work
Google5.0 ★★★★★34 Google reviews
Custom design. Custom code.Strategy before the first pixel.
250+ businesses helpedOne clear point of contact

Selected client work

Websites built to help businesses grow.

Explore the real websites and the marketing results reported by the people behind them. Each result shows its own scope and reporting period.

01 / 06
Wardrobe Wholesalers website and brand presentation
Client website and brand presentation
01 / 06Websites + Google Ads + Meta Ads

Wardrobe Wholesalers

Custom wardrobe doors made easier to choose, with a clear online buying journey and campaigns built around new enquiries.

292
Tracked leads, first 30 days of combined campaigns
$8.83
Per Meta lead, first 6 days

The 292 includes tracked leads from the combined marketing campaign. Additional enquiries were untracked. The Meta lead cost comes from a separate six-day period.

Explore the project
Body Collective website and brand presentation
Client website and brand presentation
02 / 06Google Ads + Google Shopping + Meta Ads

Body Collective

A beauty brand grown through a connected ecommerce experience, Google Shopping and Meta campaigns.

Explore the project
5 Star Decking website and brand presentation
Client website and brand presentation
03 / 06Websites + Google Ads

5 Star Decking

Show the work, explain the options and make it easy to start a conversation about the project.

Explore the project
Only Roofing website and brand presentation
Client website and brand presentation
04 / 06Websites + Google Ads

Only Roofing

A roofing business needs to make the service and the next step clear. The website gives prospective customers a place to explore the work and get in touch.

Explore the project
GSC Building website and brand presentation
Client website and brand presentation
05 / 06Websites + Google Ads + Meta Ads

GSC Building

A building website needs to help people picture the finished project. The work, the offer and the enquiry path all have a part to play.

Explore the project
RX Active Health website and brand presentation
Client website and brand presentation
06 / 06Websites + Google Ads

RX Active Health

A new home for physiotherapy, gym and recovery. Clear service pathways help people book a physio, explore the gym and take the next step.

79% lower
Cost per lead in the launch comparison
$67
Per lead, down from $318

Owner-reported first eight days versus the preceding 30 days. Blended bookings, enquiries and calls. Unequal periods and a small early sample; not cost per confirmed booking.

Explore the project

Selected results have different reporting periods and lead definitions. Results vary. See the individual project for context.

Lantrak ElectricalSIRI Advisory GroupBond Design StudioMaston BuildersOnly Roofing5 Star DeckingSidel Property ValuersLumi Windows

Built around your next customer

Getting noticed is one thing. Making it easy to choose you is where the real work begins.

bonddesignstudio.com.au
Bond Design Studio residential design website
Clear answers. A connected website.
Google SearchAd preview
Bond Design Studio

Thoughtful homes. Designed around you.

bonddesignstudio.com.au
ChatGPT

A residential design studio for bespoke homes and renovations.

Bond Design Studio
Claude

Explore the studio’s approach, services and project portfolio.

Bond Design Studio
Perplexity

Building design in Sydney, with the source one click away.

Bond Design Studio
Search journey preview. Placements vary by platform.
01 / Get found

Ready for how people search now.

Google, ChatGPT, Claude and Perplexity. We build clear, useful content and sound technical foundations so your business is easier to discover wherever your next customer searches.

Google Lighthouse
LighthouseMobile performance audit
93Performance
In the green. Built for mobile.
Accessibility97 / 100
Best practices100 / 100
Layout shift0
Goober Websites page · 17 Oct 2026
Local Lighthouse test. Scores vary by device and run.
02 / Keep their attention

Quick to load. Easy to use.

Nobody came to watch a loading screen. We build for speed, check the details and make the experience feel effortless on a phone.

9:41•••
BONDDESIGN STUDIO
Bond Design Studio mobile website
YOUR HOME. CONSIDERED.Spaces for
the way you live.
RESIDENTIAL DESIGNGood design starts
with a conversation.

New homes, thoughtful renovations and spaces that feel like you.

A simple enquiry. A connected follow-up.
03 / Make it easy

From “looks good” to “let’s talk”.

A clear offer. A button where you need it. A form that asks just enough. Small details that make getting in touch feel natural.

Live behaviour
Search visibility
Campaign results
GooberCore
GooberCoreConnecting live signals
Sources matchedJourney reviewedOpportunity found
Make your service page fasterReduce the largest image files.
Answer the pricing questionAdd a useful cost guide.
Improve the mobile enquiryKeep the next step within reach.
AI finds the opportunity. We approve the change.
04 / Keep getting better

A fully agentic website with a superhuman brain.

Ready to adapt to real human behaviour. GooberCore connects live website metrics, analytics and campaign data, then turns the patterns into practical recommendations. We approve and implement the changes that make your website work harder.

Built for the way people search now

A fresh website. Little digital footprint. Here’s how Ausmetix started being discovered through AI search.

Ausmetix cosmetic manufacturing website built by GooberSearch & AI discovery

Ausmetix · Cosmetic formulation & manufacturing

Launched from scratch.
Already found through AI.

With little digital footprint to build on, Ausmetix’s new website recorded 82 AI referrals in its first 14 days. That’s the potential of a website built for AI discovery from the beginning.

82
AI referrals
14 days
After launching a new website

Ausmetix launch result. AI referrals are recorded visits from AI sources, not crawler hits. Results vary by business.

Your growth plan after launch

The same joined-up thinking behind our clients’ growth: find the demand, build the right website, connect the intelligence and keep improving. A practical system built around your next stage.

FIND YOUR CUSTOMERS

Be there when they need you.

Demand, intent and the right place to reach them.

electrician near me
OpportunityMonthly searches
electrician near me2,400
switchboard upgrade880
EV charger installation590
Capture demand
Create demand
Answer questions
One audience. A joined-up channel strategy.
01/ 04

Find the demand. Choose the right channels.

We research the searches people use, compare the competition and find opportunities across Google Ads, Meta and AI search. One joined-up strategy puts your business in front of the people most likely to need it.

Demand, intent and channels working together
AI supported. Human reviewed.Connections and ongoing work are scoped to your project.

Useful answers. Built for people and AI search.

Clear actions. Every page has a job to do.

Careful engineering. Speed, security and accessibility.

Clayton Hackett working at his laptop, wearing a white cap with the Goober symbol
Clayton HackettStrategy and direction

Not just a website developer.

I'm Clayton. I've invested over $25,000 in AI tools, automation and testing in the six months to September 2026, bringing frontier models into the everyday work of my agency.

I use them to research your market, test ideas, write custom code and work through your marketing data. That means I can handle more of the work myself, with fewer handovers and less overhead between an idea and its delivery.

Clayton HackettFounder of Goober

Built into the relationship

Your website is connected.
So are you.

A place to see your enquiries, understand the numbers and ask GooberCore what deserves attention next.

Portal / My DashboardProduct tour

See what is moving your business forward.

Visitors, enquiries and campaign performance. The numbers that matter, all in one place.

Connected tools
Website visitors
1,486+22%
People discovering your business
Enquiries received
66+27%
Calls, bookings and contact forms
Cost per paid lead
$14.83−18%
Your ad spend working harder
Ready for a follow-up
7Next action
Conversations worth continuing

More conversations. Better direction.

Enquiries across your connected channels

27%
Selected periodPrevious period
3020100Week 1Week 2Week 3Week 4
GooberCore

Google Ads is bringing in the most enquiries. Keep an eye on which ones become customers.

Where your enquiries start

See the channel behind the conversation.

66enquiries
Google AdsPaid search34
MetaFacebook + Instagram18
Google searchOrganic search8
ChatGPTAI referrals4
Direct + otherMeasured in Analytics2

Google★★★★★5.0 from 34 Google reviews
★★★★★
Clayton and the team were great. Very responsive, good communicators and easy to deal with.... and the website looks terrific! Highly recommended.
HRHays Rider
★★★★★
Not only do I have an amazingly beautiful website, it functions perfectly and brings in business.
VWVicki Witt
★★★★★
Not only was it extremely affordable, the prompt service and speed that it was up and running was unbelievable.
BLBattlezone Laser
★★★★★
Clayton is not only professional but also a very friendly and helpful person which made the whole process so much easier.
LSLisa Scalzi
★★★★★
Clayton helped me set up my website with SEO optimisation and Google Ads that are already gaining traction.
MSMalcolm Scantlebury
★★★★★
I found him to be responsive, quick, good value and always willing to answer any and all questions from me
THTom Hannemann

How is this different from a typical website build?

I start with the sales and marketing questions: who you want to reach, what they need to know and why they should choose you. That thinking shapes the pages, copy and design. AI tools help me research, build and check the work, with the scope agreed around your business.

Where does AI fit in?

I use AI for research, development and quality checks, with my direction throughout. It helps with the repetitive work and gives me more room to focus on the decisions that matter. If your project includes an on-site assistant or connected dashboard, we agree those connections and capabilities with you first.

Can you guarantee AI search rankings?

No. Google and AI search platforms decide what they show. What we can do is build useful answers, clear business information and a website those systems can access and understand. We also explain what you can do off-site, such as maintaining business listings and collecting genuine customer reviews.

Will it work well on mobile?

That’s where we start. The content, forms and navigation need to work comfortably on a phone, then scale up for larger screens. We check reading order, tap targets and loading behaviour, and provide a lighter view for people who prefer it. Animation should help the experience feel clear and responsive.

Can you rebuild my existing website?

Yes. We’ll look at what’s already working before deciding what to change. Useful pages and content shouldn’t disappear just because the design is changing. We plan the new structure, review the enquiry paths and map any redirects, so the rebuild has a clear reason behind it.

What happens after launch?

That depends on the support and marketing you’ve chosen. We can connect analytics and advertising, review what’s happening and make ongoing improvements within the agreed scope. We’ll talk through hosting, support and your responsibilities before launch, so you know what happens next and who handles it.

Let’s talk about your website.

Tell me where to reach you. I’ll get in touch to understand your goals and plan the next step.

I’ll use your details to discuss your website. Privacy policy.

Prefer a conversation? 0420 705 615